All posts in " customer fears "

Marketing Mistake – Ignoring Customer Fears

By Kathryn Booth Trainor

No product or service is perfect, but some have flaws or emotional baggage that trigger fear in your customers – ignoring these fears is a big marketing mistake! Riding the Elephant Part 2 – When Customers Have Worries and Fear About Using Your Product or Service Our marketer in Part 1 has a product that […]