All posts in " branding "
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What Do Universes and Pizzas Have In Common?

By Kathryn Booth Trainor

Both expand from a compact, energized, symmetrical core To create Supercharged Referrals that will expand in all directions and lead back to your business – you need to clarify, refine and compact the messages customers and clients can share about you. A Universe starts with a singularity, something tiny but so pure and powerful it […]

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Those are 8008’s whether you think so or not – Brand Matters

By Kathryn Booth Trainor

The decisions you make when choosing how to brand your business aren’t the only thing that will determine your success or failure, but making the wrong choices can guarantee delays, legal issues and confusion. Unfortunately, when it comes to branding business owners can be the most bullheaded and stubborn and service providers and consultants that […]